Not really. All they'd have to do is <drumroll> not have cosmetic bullshit for the heroes, if Disney went that route. Just make it cosmetics for the actual soldiers and the heroes have fixed appearances. Me too. I'd be totally fine with it. Just don't put it in a fucking box and randomize it. Put up a store and tell people "Hey, give us $3 and you can have this badge, or $10 for this skin, etc etc". At no point is taking advantage of customers and behaving like scum in the equation. Leaving aside the fact that if you cannot produce a good with a relatively stable and high demand at a profit you fail business forever and don't deserve to be in business in the first place, that's still wrong. If it really does cost too much to make games, then raise the goddamn price on the game. Don't deliberately manipulate and psychologically batter people into giving an infinite amount of money with no possible cap. Fuck no. They're just going to stop making single player games, as evidenced by the fact that Visceral got shut down and even standard single-player games are having this lootbox shit shoved down their throat. AAA publishers have a hard-on for "games as a service", precisely because there's no cap to what they can earn from it. It's no longer "each copy makes sixty bucks", it's "each copy makes sixty bucks plus some more and some more and some more and some more and some more and some more and some more..." and repeat that until your eyes bleed. Every AAA publisher wants an Overwatch or DOTA or whatever, a reliable revenue stream for literally zero work. That's the exact reason we've seen so many attempts at exactly that. And the problems with that are many and varied. It ranges from such things as audience fatigue (remember Guitar Hero and how that shit died practically overnight? It's not gonna take much more of this to see the same for AAA games in general) to becoming more and more egregious and anti-consumer. Like, I get that you enjoy lootboxes, and there's nothing wrong with that, but to deny that they're excessive, predatory, and anti-consumer is just being willfully blind.