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DLP's Diagon Alley

Discussion in 'Fanfic Discussion' started by Skeletaure, Jul 27, 2014.

  1. Skeletaure

    Skeletaure Magical Core Enthusiast ~ Prestige ~ DLP Supporter

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    This is a thread for DLP members to share ideas for Diagon Alley shops. The aim is to collaborate to create our own "DLP Diagon Alley", which will be a useful resource for DLP writers. It also has the virtue of fleshing out the wizarding world's private sector economy by coming up with more trades/jobs.

    Canon shops here.

    If you post your idea here it means you're happy for people to use it in their fics.

    You can be as detailed or general as you like. Some things to think about:

    Shop name
    General description of goods/service
    Description of shop interior
    Example products, maybe with prices
    Staff
    Supply chain

    If this really takes off we could even come up with a map and a consistent system of prices.

    A general piece of advice for making interesting shops: be specific in their product range. A shop that sells everything kills the potential for other shops around it, though I suppose there could be a few wizarding department stores.

    Some of the shops from my fics:

    Madison's
    An American owned sweet shop (candy shop). Victorian style, with the sweets behind the counter. You ask for what you want and they pour the sweets onto the scale and you then pay by weight.

    Patil's Perfumery
    Magical perfumes.

    Belle
    Beauty products

    Lumos
    Sells wizarding lights. Most basic product is a gas lamp with a never-ending gas supply. Their showstopper is a giant chandelier hanging from the ceiling, made of crystal containing captured starlight.

    Gifts
    Ministry-owned souvenir shop targeted at tourists. Sells useless tat.

    Butcher's
    Greengrocer's
     
  2. Mordac

    Mordac Minister of Magic DLP Supporter

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    Barty's Bawbag

    Sells Crystal Balls and Other Divination paraphernalia. Manned by a dodgy soothsayers who makes predictions about a customer every time they enter the store.
     
  3. Skeletaure

    Skeletaure Magical Core Enthusiast ~ Prestige ~ DLP Supporter

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    Some more:

    Floo Office
    Headquarters of the Floo Corporation. The office handles connection and disconnection to the network, as well as the sale of various types of Floo powder. Regulated by the Ministry.

    Mirror Mirror
    Sells magical mirrors of all kinds.

    A bathroom shop would be good, selling major bathroom installations (magical baths, showers, sinks, pools, toilets, etc.)

    The same for kitchens (magical cookers, magical equivalent of a fridge, etc.)
     
  4. Tasoli

    Tasoli Minister of Magic

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    Marvelious Mason's

    An office rather than shop, it deals with magical architecture. Here you can choose one of premade models or ask to owner Mr.Mason to create new one espacially for you. Guarentied to finish building anything -house, shop, cave- within a month.

    Prices are resonable but unnegotinoable.
     
  5. Oment

    Oment The Betrayer DLP Supporter

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    Everyday Enchantments
    Sells and fixes basic enchanted stuff like Wizarding Wirelesses, watches, other kinds of everyday knick-knacks that require a bit more finesse than the average Hogwarts alumnus would have.

    Easy Elixirs
    The ready-made Potions shop that sells all sorts of over-the-counter medicinal potions, creams and the like. Analogous to an RL modern chemist in some ways. Potions prices would be a bit more expensive than buying the ingredients and brewing it yourself (with most of the profit margins on the potions coming from bulk buying).

    Tinkerer's Toyshop
    It's a toy shop that sells everything a kid in the magical world might want and throw a tantrum over if he/she doesn't get it.
     
  6. aotsfan86

    aotsfan86 First Year

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    Cacophony and Euphony's Phonaesthetics
    This shop run by sisters specializes in magical musical instruments and high end Wizard Wireless capable radios. They occasionaly offer classes for the basics of instruments and have a board for those offering or seeking one on one lessons.
     
  7. Ched

    Ched Da Trek Moderator DLP Supporter ⭐⭐

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    Great idea! Though I'd probably ignore suggested prices, as I altered the worth of a galleon from what JKR said it was... >.>


    Soliloquy Stone

    Stonemason's who create wizarding busts/statues/gravestones capable of minor movement (think readjusting their poses, not walking) and speaking a few phrases (less than is capable of a portrait)

    Interior of shop is all done in stone, with various busts and statue examples sitting everywhere and talking. Favorite joke is for them all to be still when a customer comes in, then move at once to try and scare them into an early death (bonus on double gravestones!)

    Standard gravestone with basic enchantments against weather = reasonably priced, similar to muggle world with conversion factor.
    Fancy gravestone with carving OR bust of deceased = expensive. VERY expensive if you want it capable of speaking several phrases.
    Statue depends on size, level of complexity, how many phrases you need it to speak, etc.

    Bailey Stone & Sons (The elder Baily is around 100, two of his three sons work there as well, and three granddaughters)

    They proudly offer stone from anywhere in the world, with magical stone types such as Goblin-grade Granite and Marzipan Marble going for more.
     
  8. wordhammer

    wordhammer Dark Lord DLP Supporter

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    The Hatbox Cafe and Millinery - an excellent bakery and luncheon, but they won't let you stay at their tables unless you're wearing a hat. If they're in a mood, they won't even sell you so much as a croissant unless you've got your headgear in place. Obviously, they're more than happy to have you purchase one from their stock.

    No refunds or returns.

    Weekend customers are often challenged to wear more ostentatious and amusing headgear. Photographs are taken and the winner is declared by the next weekend, when the baker presents them with a pastry-based replica of their hat. No one is quite sure who chooses the winner, since there's no obvious voting method in place.

    Tuttle's Timepieces - originally based in magical Birmingham, they've expanded to a small space tucked away behind Gladrags. Customers often expect it to be finished watches and clocks, but Tuthill's specializes in custom work. Many of their pocket watches are designed to open in layers, to track all sorts of different things- moon phases, time within a time turning iteration, stock level of liquor in one's cellar. It's commonly the first stop for a budding potioneer who wishes to monitor their brewing times by cauldron.

    The shop has some finished pieces, but the discerning customer is directed to page through their overlays- stencils of functions available with examples of how they've been used in previous designs.

    The Gnome Guild (non)Cooperative - Jewelry supply shop with rentable jeweler bench spaces. Journeyman jewelers often can't invest time and magic towardss guarding their stock of precious metals and gemstones, and tend to only buy what they need when they need it. The Gnomes run the parts and tools side, ensuring that everyone working in their space has the same standard of materials to choose from.
     
  9. disturbed27

    disturbed27 Professor

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    The Immortal Image
    It's where wizards and witches (used to) come to get a portrait done. In recent times it's become a shop for cameras, film, film processing and enchanted frames. Portraits were always for the rich but, only very traditional (pureblood) families get them done now that pictures are available. Specific posts also always have their portrait done (ex. Headmaster of Hogwarts, Minister of Magic, Chief Editor of the Daily Profit). The shop offers to take professional quality photos in the back for the price of a fine set of robes (however many Galleons that is). Portraits are done at the customer's home or office and insanely expensive. The exact price varies based on size, what the background is (whether the background moves as well), how life like the portrait's occupant will be (whether it will age with the subject, how much personality and knowledge it will share with the subject, how many frames it will have, etc.).
     
    Last edited: Jul 28, 2014
  10. Genghiz Khan

    Genghiz Khan Headmaster

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    The Mentalist
    A shop dealing in pensieves, potions and other things affecting the mind. Strictly regulated by the ministry and under constant law enforcement supervision, nothing illicit can be gained here even when sought for. The shop itself is unassuming, and impatient eyes often slide over it, not even acknowledging its presence.

    Proprietor: Cerebrus Medullus. He is a quiet man, unassuming and slight, with eyes wise beyond his age.

    Age: The shop is as old as Diagon Alley itself, with the family business itself starting during Roman times.

    Products (NB, not all of these are canon, I'm making a few up)


    • Pensieve: Can cost between 1000 - 1 million galleons, with the cheaper ones losing their properties after a few days of use and the more expensive ones being more durable. There are pieces more expensive than a million, like the one Dumbledore uses, but their price is disclosed only upon request.

    • Powdered Dragon Claw: Approximately 20 galleons per ounce

    • Wit sharpening potion: Depends on potency, but starts at 1 galleon and ends at 20 per 100 ml

    • Veritaserum: Strictly Ministry-controlled, price only disclosed upon request and an authorised permit from the head of the DMLE

    • Buffario's Brain Elixir: 5 galleons per litre

    • Dr. Ubbly's Oblivious Unction: 10 galleons per 100 ml

    • Draught of Peace: 10 galleons per 100 ml

    • Books on Occlumency and Legilimency: Only Ministry-sanctioned literature.
     
    Last edited: Jul 28, 2014
  11. Sesc

    Sesc Slytherin at Heart Moderator

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    I raise you this. The wiki, as usual, adds everything from the movies to computer games, without separating it. LEGO Harry Potter, indeed :s

    At least they learned how to footnote, I suppose.

    The lexicon has a map too, but I recall having had issues with it. I'm not sure Ollivander's should be at the far end from the Leaky Cauldron entrance, for instance. I made my own map once, but I can't find it anymore. I'd rather like searching through the books to collect all information, though, so I might post something yet.


    Anyway, here's my restaurant-themed additions:


    • An upscale restaurant, since TLC is a pub, called "The Golden Cross", in the old manor of Charing House, formerly belonging to Lord Stoddard Withers, the breeder of flying horses. The Eleanor cross, from which it has its name, is not actually lost, but stands in the court; it was hidden there during the Civil War before the Parliament could destroy it.

      Prices are in Galleons*, and it's known for it's Diricawl dishes. Aside from the tables, it has a hall than can be rented for larger occasions. Behind it are extended gardens.

      The building would be constructed of light yellow sandstone in the style of English baroque, having been re-modelled in the late 17th century, and is situated at the end of Diagon Alley, near Twifit's & Tattings. Further details on request.

    • The far end of Knockturn alley -- The Dancing Dragon on the left, a rather rundown bar, possibly Chinese, and a large gambling parlour on the right, for which I don't yet have a name, because I've not used it yet :p There wouldn't be a direct entrance from Knockturn Alley, though, rather, you'd directly apparate there -- provided you knew where it is. Inside, it's much like a casino ... I guess.

    • Merlin's Club, the wizard's gentlemen's club. Featues all the clichés you want, including a non-descript entrance, a porter, a faded red runner, and members-only entrance, though guests are permitted. The founder was a charms master, so apart from ordinary tables, you can also dine on a beach, among the stars, or in other exotic locations. The room will change the appearance according to the table you have chosen; rumours of similiarities to the Room of Requirement persist, but haven't been (and couldn't be) ever investigated.


    *Without going into the exchange-rate debate again, you're already well on your way for a "consistent sytem of prices" if you remember that change is Sickles, and small change Knuts, and Galleons are bills -- and that thus, most everyday items (drinks, food, Knightbus fare ...) will be listed in Sickles. So just don't go slapping Galleon-prices all over (and especially not 284,236,175,994 Galleons in Harry's vault), and you're better than 90% of FF by default.

    Edit:
    Yes, that was exactly what I meant.
     
  12. Sesc

    Sesc Slytherin at Heart Moderator

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    So because I needed it, I started searching through the books. Relevant stuff:

    Entering through TLC entrance and walking up the street gives you shops in this order: Cauldrons - Apothecary - Eeylops Owls - Broomsticks (Quality Quidditch Supplies?) (PS) Either one of those could be directly opposite from each other as well, but the general order is clear.

    After that it's a little unclearer:

    That could be a summary or a continuation -- "barrels of bat spleens and eels’ eyes" sounds much like an apothecary, which they already passed, but maybe there are two (see below).

    Furthermore, Madam Malkins can be seen from the steps of Gringotts, and if Harry and Hagrid don't move randomly back and forth, there has to be some sort of order in these shops: Stationary - Flourish & Blotts - Cauldrons - Wizarding Equipment? (scales, telescope) - Apothecary - Eeylops - Ollivander's.

    To me, this sounds as though they walked from Gringotts back the way they came, all the way down to the Apothecary, and afterwards back up the street, past Eeylops and to Ollivander's, which I would put on the opposite end of the street, beyond Gringotts. And either Cauldrons, Wizarding Equipment and Apothecary are all directly next/opposite to each other, or Harry was looking for a cauldron at the Wizarding Equipment shop, because from the first time they enter, we know that the Cauldrons came before or were opposite of the Apothecary.

    FWIW, Pottermore has Cauldrons on the left as you enter, Wizarding Equipment directly next to it, and Eeylops on the right, across from the latter, while the Apothecary, presumably, is opposite of the cauldrons -- if you want to clump them together that way, I supposed it just about makes sense, but you might prefer them a little apart.


    Now, in CS, Harry ends up on Knockturn Alley. At the corner of Knockturn/Diagon is an Apothecary:

    Again, Pottermore has indeed the junction directly next to the Apothecary at the beginning of the street. And you can see Gringotts -- standing already on Diagon Alley, or still in the mouth of Knockturn? That's sadly not completely clear, although I tend to the former. And Gringotts is "in the distance". The Apothecary at the TLC end of Diagon Alley certainly would be quite distant from Gringotts -- so much so, that I originally felt like adding a secondary Apothecary, perhaps at the mouth of, but still in Knockturn Alley. And it would be that one that is referenced in the first PS quote, though if it were to be taken completely literally, it would require another robes shop before the Wizarding Equpiment one (perhaps Twifits & Tattings?). That's sketchy, though.

    Anyway, they walk "down the street" to Gringotts, where they meet the Weasley coming "up the street". Help me out here -- assuming this is not artistic license, it implies they are coming from the opposite direction, right? And if you walk "down" from the Apothecary, and it is indeed the one at the TLC entrance, then that is the "top" of the street, which brings headaches and a rather surprising solution later on.

    Moving on, we learn that there is another order "up" the Alley going Ice-cream (Fortecue's, presumably) - Quality Quidditch - Stationary (right next to QQ) - Gambol & Japes - Junk Shop (CS). That contradicts nothing we know.


    In PoA, there's little about any orders, except possibly this:

    TLC - Flourish & Blotts - Madam Malkins - "and" --> Fortescue's, and depending on whether Harry had already gotten his look at the Firebolt or was still on the way, Fortescues should be near Quality Quidditch.


    In GoF and OotP, they don't visit Diagon Alley, but in HBP it gets interesting.

    That's Madam Malkins - Apothecary - Eyelops, and definitely on route to to WWW, because Mrs. Weasley says so.

    And the numbers go upwards.

    To put it flatly: This demands they walk towards the TLC end of the Alley, because Madam Malkins is clearly further away from there than Apothecary and Eeylops. And it demands that, indeed, the TLC entrance is at the top of the road ("up" the road, with the high numbers), and that WWW is one of the very first building from there, if not first outright (number 93). There is no other way I can see to make it work elsewise.

    And what I now really want to know is: what is at the beginning of Diagon Alley?



    TL;DR: combining PS, CS and PoA, I get

    TLC - Cauldrons/Apothecary/Eeylops/Wizarding Equipment - Flourish & Blotts/(Junk Shop - Gambol & Japes) - Stationary - Quality Quidditch - Madam Malkins/Fortescues/Gringotts - Ollivander's

    / donates possibly no clear order, but closeness.

    HBP clearly gives us Madam Malkins - Apothecary/Eeylops - WWW, and rising numbers. Unless Rowling forgot her order (which I suppose is possible enough), they had to head towards TLC from Madam Malkins. Though if WWW really is at that end, and standing out as it does, one might wonder why no one commented when they entered Diagon Alley through TLC.

    As a side note, walking from WWW towards it, Knockturn Alley is on the left, which puts the (an) Apothecary on the left side (as opposed to Pottermore), assuming the above conclusion.

    And that's about it. Thoughts?
     
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